The game uses
AR technology to overlay virtual objects onto the real world.
这个游戏使用了
AR技术,在现实世界中叠加虚拟物体。
I'm trying to learn how to use my new
AR headset for navigation.
我正在尝试学习如何使用我的新
AR头戴式耳机进行导航。
The museum has started using
AR to enhance visitors' experience by providing additional information about exhibits.
博物馆已经开始使用
AR来增强游客体验,提供关于展品的额外信息。
The architect used
AR software to visualize the building design before construction began.
建筑师在施工开始前使用了
AR软件来可视化建筑设计。
The app allows users to scan real-world objects and see digital information overlaid on top of them.
该应用程序允许用户扫描现实世界的物体,并在其上叠加数字信息。
The retail store is experimenting with
AR to let customers virtually try on clothes before purchasing.
零售店正在尝试使用
AR让顾客在购买前虚拟试穿衣服。
Researchers are exploring the potential of
AR in education, using it to create interactive learning experiences.
研究人员正在探索
AR在教育中的潜力,利用它创造互动学习体验。
The company is developing an
AR app that can help people identify plants just by taking a picture of them.
该公司正在开发一款
AR应用,仅通过拍摄植物的照片就可以帮助人们识别植物。
During the event, participants could use
AR glasses to explore historical sites in a more immersive way.
在活动中,参与者可以使用
AR眼镜以更沉浸的方式探索历史遗址。
The engineer is using
AR to simulate and test complex machinery systems without needing physical prototypes.
工程师正在使用
AR来模拟和测试复杂的机械系统,而无需物理原型。
The remarks show that Chinese developers are not only important to Apple's current iPhone ecosystem, but also key to the company's future innovation ecosystem of AR.
这些言论表明,中国开发者不仅对苹果目前的iPhone生态系统很重要,也是该公司未来AR创新生态系统的关键。
"Not just Apple's AR innovation ecosystem but also the production of its AR devices relies on China.
“不仅苹果的AR创新生态系统,其AR设备的生产也依赖于中国。
By leveraging its advantages in 5G and VR and AR technologies, Migu will cooperate with China Mobile's Fujian branch to build Xiamen into a benchmark for metaverse construction and help make it a "high-quality, high-value, modern and international" city with digital intelligence.
借助其在5G、VR和AR技术方面的优势,咪咕将与中国移动福建分公司合作,将厦门打造成元宇宙建设的标杆,帮助其成为数字智能的“高品质、高价值、现代化和国际化”城市。
US firm's official entry into segment to motivate more Chinese peers to join inApple Inc's augmented reality headset will help accelerate the development of the AR industrial chain in China, and push the product not only for entertainment but also as a productive tool for work, experts said.
专家表示,这家美国公司正式进入该领域,以激励更多中国同行加入苹果公司的增强现实耳机,这将有助于加速AR产业链在中国的发展,并推动该产品不仅用于娱乐,而且作为一种富有成效的工作工具。
The comments came after the US company unveiled its much-anticipated AR headset Vision Pro on Monday in Cupertino, California, which is the first major new product category Apple launched in almost a decade, and is seen by many as the future of computing.
这家美国公司周一在加利福尼亚州库比蒂诺推出了备受期待的AR耳机Vision Pro,这是苹果近十年来推出的第一个主要新产品类别,被许多人视为计算的未来。
Apple's official entry into the AR market will motivate more Chinese companies to follow up and jointly promote the optimization of the domestic AR industry chain while advancing the development of new display, battery and other components for human-machine interaction, Zhao said.
赵表示,苹果正式进入AR市场将激励更多中国公司跟进,共同推动国内AR产业链的优化,同时推动新型显示器、电池等人机交互组件的开发。
Despite Apple's optimism about the long-term development of AR, analysts said the high price tag of $3,499 makes the first generation of Vision Pro not necessarily a device for the mass market.
尽管苹果对AR的长期发展持乐观态度,但分析师表示,3499美元的高价格使第一代Vision Pro不一定是面向大众市场的设备。
Zhao said, "Now, both global and Chinese AR and VR markets are experiencing a decline in shipments, with manufacturers slowing down their new product launches, marketing actions and pace of new content launches.
赵说:“现在,全球和中国的AR和VR市场都在经历出货量的下降,制造商放慢了新产品的发布、营销行动和新内容的发布速度。
"In the first quarter of this year, the Chinese AR and VR market shipped 173,000 units of devices, marking a year-on-year decrease of 37.6 percent.
“今年第一季度,中国AR和VR市场的设备出货量为17.3万台,同比下降37.6%。
Among them, 150,000 units were shipped in the VR market, down 42.2 percent year-on-year, but 22,000 units were shipped in the AR market, a year-on-year increase of 35.7 percent, IDC said.
IDC表示,其中VR市场出货量为15万台,同比下降42.2%,AR市场出货量2.2万台,环比增长35.7%。
After the release of Vision Pro, most of the top Chinese device makers will also launch new AR or VR products from the end of this year to 2024.
在Vision Pro发布后,大多数中国顶级设备制造商也将在今年年底至2024年推出新的AR或VR产品。
In the medium to long term, spending on AR and VR in China is expected to hit $13.1 billion by 2026, making it the world's second-largest market, IDC added.
IDC补充道,从中长期来看,到2026年,中国的AR和VR支出预计将达到131亿美元,成为世界第二大市场。
Meanwhile, market research company Counterpoint said as artificial intelligence is essential for understanding the surrounding environment and human beings, it is of high importance to better combine AI with AR.
与此同时,市场研究公司Counterpoint表示,由于人工智能对了解周围环境和人类至关重要,因此将人工智能与AR更好地结合起来至关重要。
When it comes to the fundamental question — will VR and AR go from niche to mainstream — consultancy Deloitte said in a report that it all depends on how compelling VR and AR content become.
当谈到虚拟现实和AR会从小众走向主流这一根本问题时,咨询公司德勤在一份报告中表示,这完全取决于虚拟现实和增强现实内容的吸引力。
Many Chinese companies are designing a new wave of devices utilizing the firm's tech, including the Xiaomi Wireless AR Glass Discovery Edition, Oppo's new mixed reality device and the OnePlus 11 5G smartphone, which are all Snapdragon Spaces ready.
许多中国公司正在利用该公司的技术设计新一轮设备,包括小米无线AR玻璃探索版、Oppo的新混合现实设备和OnePlus 11 5G智能手机,这些都已准备好Snapdragon Spaces。
The Chinese AR and VR market's average annual compound growth rate is expected to be 43.8 percent from 2022 to 2026, compared with a 38.5 percent increase globally, market research company International Data Corp forecasted in a report.
市场研究公司国际数据公司在一份报告中预测,2022年至2026年,中国AR和VR市场的年均复合增长率预计为43.8%,而全球增长率为38.5%。
Annual spending on AR and VR in China is expected to hit $13.1 billion by 2026, making it the world's second-largest market, the report showed.
报告显示,到2026年,中国在AR和VR方面的年度支出预计将达到131亿美元,成为世界第二大市场。
Xu Chi, founder and CEO of Nreal, a Chinese AR glasses pioneer, expects that by 2030 there may be more than 1 billion AR or VR glasses globally offering various virtual and real interactive experiences.
中国AR眼镜先驱Nreal创始人兼首席执行官徐迟预计,到2030年,全球可能会有超过10亿个AR或VR眼镜提供各种虚拟和真实的互动体验。
Nreal said that as of December, the Beijing-based company had produced more than 100,000 AR glasses, making it the world's first consumer-oriented AR hardware company to cross the mark.
Nreal表示,截至12月,这家总部位于北京的公司已经生产了超过10万只AR眼镜,成为世界上第一家以消费者为导向的AR硬件公司。
With sales in China, Japan and the US, shipments of Nreal's AR glasses exceeded 70,000 units in the fourth quarter.
随着在中国、日本和美国的销售,Nreal的AR眼镜在第四季度的出货量超过了70000台。
The Beijing-based company first applied related technologies in VR devices in 2015, when such modalities had already been used in drones but not in the VR and AR sectors.
这家总部位于北京的公司于2015年首次将相关技术应用于VR设备,当时这种模式已经用于无人机,但尚未用于VR和AR领域。
Chinese Augmented Reality startup Nreal, for instance, joined hands with the Qatar Tourism Administration to build an immersive football-themed AR space.
例如,中国增强现实初创公司Nreal与卡塔尔旅游局联手,打造了一个沉浸式足球主题的AR空间。
Hosted on Nreal's AR app Teleport, the digital space harnesses AR technology to create a digital replica of Lusail, Qatar's biggest stadium set to hold the World Cup final, in the hope of offering Chinese fans a virtual front-row seat to the stunning competitions.
该数字空间由Nreal的AR应用Teleport托管,利用AR技术创建了卡塔尔最大的世界杯决赛体育场Lusail的数字复制品,希望为中国球迷提供一个观看精彩比赛的虚拟前排座位。
Apart from the interactive app, users can use Nreal Air AR glasses to watch football games through either the AR Space app or the Migu Video app.
除了互动应用程序,用户还可以通过AR Space应用程序或咪咕视频应用程序使用Nreal Air AR眼镜观看足球比赛。
The immersive panoramic view on Nreal's AR Space app enables users to view multiple screens at the same time.
Nreal的AR Space应用程序上的沉浸式全景视图使用户能够同时查看多个屏幕。
Jin Peng, co-founder of Nreal, said the value of technology lies in helping people live a better life, and the same is true for AR as a trending technology leading the future.
Nreal联合创始人金鹏表示,技术的价值在于帮助人们过上更好的生活,AR作为引领未来的趋势技术也是如此。
The AR technology and innovative experience of Nreal Air will help Chinese fans to better feel the zeal of soccer.
Nreal Air的AR技术和创新体验将帮助中国球迷更好地感受足球的热情。
Chinese augmented reality glasses pioneer Nreal will expand its vision in the domestic market after establishing a presence abroad in the past five years by partnering with leading foreign telecom operators to make AR glasses lighter and more popular.
中国增强现实眼镜先驱Nreal将在过去五年中与领先的外国电信运营商合作,使AR眼镜更轻、更受欢迎,从而扩大其在国内市场的视野。
Xu Chi, founder and CEO of Nreal, said the company will unveil its new AR glasses in China on Tuesday, as part of its broader push to tap into metaverse, or a 3D-version of internet.
Nreal创始人兼首席执行官徐迟表示,该公司将于周二在中国推出新款AR眼镜,这是其进军元宇宙或3D版互联网的更广泛努力的一部分。
Nreal has taken an early lead with a 75 percent share of global consumer AR shipments last year, according to the market research company Strategy Analytics' latest report.
根据市场研究公司Strategy Analytics的最新报告,Nreal去年在全球消费者AR出货量中占据75%的份额,在早期就处于领先地位。
David MacQueen, executive director of Strategy Analytics, said Nreal, which is driving the consumer AR market, has found the sweet spot for both price ($599) and functionality.
Strategy Analytics执行董事David MacQueen表示,推动消费者AR市场的Nreal已经找到了价格(599美元)和功能的最佳选择。
Its market share of consumer AR shipments rose to 81 percent in the first half of 2022.
2022年上半年,其在消费者AR出货量中的市场份额上升至81%。
Global consumer AR shipments grew 161 percent year-on-year from 2020 to 2021.
从2020年到2021年,全球消费者AR出货量同比增长161%。
In the same period, growth in consumer AR revenues hit over 300 percent year-on-year.
同期,消费者AR收入同比增长超过300%。
Xu forecast that by 2030, there may be more than 1 billion AR or virtual reality glasses offering various virtual and real interaction experiences.
徐预测,到2030年,可能会有超过10亿个AR或虚拟现实眼镜提供各种虚拟和真实的互动体验。
The company has partnered with nearly 10 telecom carriers in the world to popularize its AR glasses, Xu said.
徐说,该公司已与全球近10家电信运营商合作,推广其AR眼镜。
"This year, we will focus on expanding our presence in the Chinese market to offer new, unique AR experience for local consumers," Xu said.
“今年,我们将专注于扩大在中国市场的影响力,为当地消费者提供新的、独特的AR体验,”徐说。
It has unveiled an open metaverse platform called Viverse, which provides seamless experiences, reachable on any device, anywhere, and is enabled by VR, AR, high-speed connectivity, AI and blockchain technologies.
它推出了一个名为Viverse的开放元宇宙平台,该平台提供无缝体验,可在任何设备、任何地方访问,并通过VR、AR、高速连接、人工智能和区块链技术实现。
Data from market consultancy International Data Corp showed that the investment scale of the global AR and VR market was close to $14.67 billion in 2021, and is expected to increase to $74.73 billion in 2026, with a compound annual growth rate of 38.5 percent.
市场咨询公司国际数据公司的数据显示,2021年全球AR和VR市场的投资规模接近146.7亿美元,预计2026年将增至747.3亿美元,年复合增长率为38.5%。
IDC said the IT-related expenditure in China's AR and VR market reached about $2.13 billion in 2021 and will increase to $13.08 billion in 2026, making it the second-largest market in the world.
IDC表示,2021年,中国AR和VR市场的IT相关支出约为21.3亿美元,2026年将增至130.8亿美元,成为全球第二大市场。
By leveraging its advantages in 5G and VR and AR technologies, Migu will cooperate with China Mobile's Fujian branch to build Xiamen into a benchmark for metaverse construction, and help make it a "high-quality, high-value, modern and international" city with digital intelligence.
借助其在5G、VR和AR技术方面的优势,咪咕将与中国移动福建分公司合作,将厦门打造成元宇宙建设的标杆,帮助其成为数字智能的“高品质、高价值、现代化和国际化”城市。
Another innovative product was TCL's first AR and mixed reality wearable tech glasses "TCL LEINIAO AR," complete with holographic optical waveguide technology and two built-in full color micro-LED displays.
另一个创新产品是TCL的首款AR和混合现实可穿戴科技眼镜“TCL LEINIAO AR”,配有全息光波导技术和两个内置全彩微型LED显示屏。
Statistics from global business data platform Statista showed China is forecast to spend the most on AR and VR technologies in 2020, with spending projected to reach $5.8 billion.
全球商业数据平台Statista的统计数据显示,预计2020年中国在AR和VR技术上的支出将最多,预计将达到58亿美元。
A metaverse can mean virtual worlds shared by users, or digital spaces augmented by VR and AR technology.
元宇宙可以指用户共享的虚拟世界,或者由虚拟现实(VR)和增强现实(AR)技术增强的数字空间。
By creating different software and hardware environments such as ultra-high-definition video, VR and AR, Migu wants to pioneer a new way of social interaction, realizing the connection between people, people and things, and things and things, as well as satisfying consumers’ self-realization.
通过创建诸如超高清视频、虚拟现实(VR)和增强现实(AR)等不同的软件和硬件环境,咪咕旨在开创一种新的社交互动方式,实现人与人、人与物以及物与物之间的连接,并满足消费者自我实现的需求。这句话表达了咪咕公司利用前沿技术构建新型社交平台的愿景,旨在打破传统界限,促进更深层次的人际交流和万物互联,同时关注并满足用户在精神层面的成长和追求。
At an event held in Guangzhou, Guangdong province earlier this week, Migu partnered with AR company Nreal to showcase the lightest and thinnest consumer-oriented augmented reality glasses in the industry.
本周早些时候在广州举行的活动上,咪咕公司与AR企业Nreal联合展示了业界最轻薄的消费级AR眼镜。
The AR gadget, named Nreal Air, has the same stylish appearance as sunglasses and weighs only 76 grams.
这款名为Nreal Air的AR设备外观时尚,与太阳镜相似,重量仅为76克。
Priced at 15,999 yuan ($2,486) and 9,999 yuan for 65-inch and 55-inch screen versions respectively, the new models carry a series of intelligent functions including AI fitness, AR interactive gaming and video calling, and can be linked remotely to other smart devices in the home.
新款电视的65英寸和55英寸版本售价分别为15,999元(2,486美元)和9,999元,具备一系列智能功能,包括AI健身、AR互动游戏和视频通话,并能远程连接家中的其他智能设备。
"Hu showed how Huawei's Cyberverse app, an advanced augmented reality application, demonstrates how 5G networks, 5G devices and AR technology can converge to create a more immersive virtual experience, whether it be a lifelike forest or a simulation in outer space.
此话表明,华为的Cyberverse应用程序是一个高级增强现实应用,展示了5G网络、5G设备和AR技术如何融合,创造出更沉浸式的虚拟体验,无论是如栩栩如生的森林还是外太空的模拟场景。
IDC estimates that the global VR and AR market to grow at a compound annual rate of 81.5 percent over the next five years.
According to him, the company will unveil smart watches, smart earphones, AR glasses, even smart robots in the future to tap into opportunities in the internet of things era.
据他所说,该公司未来将推出智能手表、智能耳机、AR眼镜甚至智能机器人,以把握物联网时代的机遇。
Tmall also announced its plan at the press conference held Tuesday to upgrade its online stores via technologies, including AI and AR, as 5G commercialization speeds up.
For example, PTW has been with VR and AR in games for four years, and Kirkham expects the sector to continue to grow.
L'Oreal has brought beauty tech, including AR mirrors that allow consumers to use apps to visualize the colors of their make-up and hair, to the Chinese market, he said.
他说,欧莱雅已将美妆科技引入中国市场,包括能让消费者通过应用程序虚拟试妆、预览发色等效果的增强现实(AR)镜子。
To tap into this potential demand, the Beijing-based Zuoyebang has leveraged AI and augmented reality or AR.
The market size of the VR and AR sector is expected to reach $80 billion by 2025, according to research by China Merchants Securities.
Chinese leading mobile transportation platform Didi Chuxing has unveiled a voice assistant and augmented reality (AR) slated for street testing in its latest efforts to use artificial intelligence to improve the user experience.
The interactive, app-based AR navigation service, which is built on computer vision positioning and 3D scene reconstruction technology, can help passengers navigate through large buildings, such as airports, train stations, and malls, to reach a vehicle pick-up location.
"The institute is estimated to accommodate 60,000 visits annually, while we offer livestreaming classes to cover a broader area in China," said Kevin Chen, vice-president of Operations and Education Solution at Johnson & Johnson Medical (China) Ltd. "Most of our facilities in the institute are equipped with VR and AR (augmented reality) technologies, and we will team up with local healthcare professionals to better develop both the software and hardware," Chen said.
NetDragon has also acquired Cherrypicks Alpha, an augmented reality or AR service provider, and established a joint venture called ARHT Media to bolster its competiveness in applications of VR and AR in education and entertainment.
An employee of a startup displays an augmented reality or AR product at an incubator in Hebei's Gu'an county.
The remarks show that Chinese developers are not only important to Apple's current iPhone ecosystem, but are also key to the company's future innovation ecosystem of AR, experts said.
"The intelligent cutting bed uses AR technology to present cutting information through electronic projection and has the functions of color separation and code separation, bar alignment, arbitrary positioning and cutting, automatic typesetting, and speed improvement.
According to China News Service, the current production value of the metaverse sector in China has exceeded 40 billion yuan ($5.77 billion), mainly due to the focus on entertainment, VR, AR and hardware.
The Xi'an company leads in AR and VR technology, and their patented motion platforms and hardware optimization offer comprehensive solutions to cinemas and cultural institutions.
Also, visitors can use their mobile phones to interact with lanterns embedded with AR.
For example, AR equipment and VR equipment are still big and heavy and not comfortable enough for consumers to wear.
In 2016, Rokid's R-Lab was founded, focusing on optical image recognition and AR technology R&D.
In 2018, its AR glasses — Rokid Glass — were released, being the first mass-produced AR glasses in China.
Misa Zhu, founder and CEO of Rokid, said that most of the investment the company attracted was injected into R&D, as it has been striving to produce AR glasses that are light, comfortable and attractive to make consumers want to wear the glasses for extended periods.
The weight of the latest version of Rokid's AR glasses, Rokid Air, is 83 grams — quite an impressive result in the industry.
Zhu said that to cut down the weight of the product, the company worked hard on the design and optimized the space inside the AR glasses.
They can also experience AR interactive fitness exercises and observe how mushrooms can be grown in a smart environment.
"Speaking of the future of online weddings, Hong said that with the development of technologies such as AR and VR, online weddings can give guests who are unable to attend the offline ceremony an immersive feeling.
They are eager to experience cutting-edge technologies like VR and AR, tactile glove and digital human in the metaverse.
HiAR, a Shanghai-based augmented reality company, contacted the company to explore the possibility of combining jubensha with AR.
总部位于上海的增强现实公司HiAR联系了该公司,探讨将剧本杀与AR技术相结合的可能性。
Deployment of 5G, AR, VR and AI technologies in sports looks promisingWith advanced technologies in place, Beijing is prepared to host a smart and safe 2022 Winter Olympic Games despite the COVID-19 pandemic still casting a pall over the global sports scene.
尽管COVID-19疫情仍在全球体育界投下阴影,但凭借先进的技术部署,北京已准备好举办一届智能且安全的2022年冬奥会。其中,5G、AR(增强现实)、VR(虚拟现实)和AI(人工智能)等技术在体育领域的应用前景尤为光明。
"We just launched our IWC app that comes with an augmented reality (AR) 'try-on' function allowing all of the new product content to be fed to our customers' smartphones," he said.
“我们刚刚推出了配备增强现实(AR)试穿功能的IWC应用程序,可以将所有新产品内容推送到我们客户的智能手机上,”他说。
A lot of companies are looking for new solutions through AR and VR, Lee said.
Lee说,很多公司都在通过AR和VR寻找新的解决方案。
With the development of AR and VR technologies, Lee thinks the industry is creating a bigger pie in the market than ever, which can further promote the development of digital entertainment.
李认为,随着增强现实(AR)和虚拟现实(VR)技术的发展,业界正在市场上创造一个比以往任何时候都更大的份额,这可以进一步推动数字娱乐的发展。
"Micro LED itself has a lot of potential and could one day shine in lots of applications including VR devices, AR projection, optical sensors and fingerprint recognition," Chu added.
“Micro LED本身具有很大潜力,未来有可能在很多领域大放异彩,包括VR设备、AR投影、光学传感器和指纹识别,”朱补充道。
The current situation has pushed the application spread of new technologies such as 5G communications, cloud gaming, AR and VR, service robots and drones, as well as cross-industry collaboration in building large-scale facilities within a short period for emergency purposes.
The two decided to launch an innovative service with technologies like 5G, 4K (screening with high-definition images and sound), VR, and AR (augmented reality) embedded in it.
LEDinside expects that micro LED will be gradually applied to AR micro projections which require high brightness, automotive head-up display (HUD) projection applications and ultralarge digital display in the near future.
Roger Chu, the research director of LEDinside, said micro LED itself has a lot of potential and could one day shine in lots of applications including VR devices, AR projection, optical sensors and fingerprint recognition, but the LCD and OLED technology still dominates the 100-inch and below display products.
More small and medium-sized companies in the fields such as AR and VR technologies, self-driving cars, internet of things and blockchain will join the upcoming expo, said Liu Fuxue, vice director of CIIE bureau.
Deloitte will use AR and VR technologies to showcase its solutions for smart cities, smart healthcare and smart manufacturing.
Chinese consumer electronics maker TCL demonstrated over 120 pieces of intelligent hardware covering quantum dot mini-LED TVs, AI processing chips, smartphones, intelligent AR goggles and vehicle-mounted display products.
CES attendees can join a Las Vegas tour hosted by BMW, where they will have the opportunity to experience Xreal's AR glasses along the way.
"Chinese tech companies have shown the potential to lead the industry not only in mature categories such as smartphones, but also in emerging fields such as artificial intelligence of things, AR and VR, said Pan Helin, co-director of the Digital Economy and Financial Innovation Research Center at Zhejiang University's International Business School.
Sales of luxury goods with 3D and AR functions saw double-digit year-on-year growth in 2022.
"The application of VR and AR technologies in online marketplaces has not only improved consumers' remote shopping experience and boosted consumption, but also spearheaded a new consumption trend," said Yu Jianing, executive director of the metaverse industry committee at the China Mobile Communications Association, a Beijing-based industry association.
The VR and AR industries are expected to witness rapid growth over the next few years and inject fresh impetus into a wide range of sectors like retail, education, healthcare and entertainment, according to a report released by global market consultancy International Data Corp. Data from IDC showed that the investment scale of the global AR and VR markets will increase to $74.73 billion in 2026 with a compound annual growth rate of 38.5 percent.
Global market consultancy Gartner said in a report that the impact of AR or VR in retail can be transformative.
Retailers can use AR as an extension of the brand experience to engage customers in immersive environments and drive revenue.
"Chinese brands have shown the potential to lead the industry not only in mature categories such as smartphones, but also in new categories of hardware products, such as AIoT, robot vacuum cleaners and AR and VR," GfK added.
Sales of AR and VR products on the Chinese mainland surged 62 percent year-on-year to total 220,000 units in the first quarter of this year, according to a report by research and consulting company CINNO Research.
Sales of consumer-grade AR products in the first three months of this year was 17 times that of the same period last year, boosted by the growing popularity of AR glasses that can display projections from other screens, said the report.
The debut of Apple Inc's first mixed-reality headset Vision Pro in June is expected to spice up competition in the AR and VR market in 2023, the report revealed.
Xu Chi, CEO and founder of Xreal - which is backed by big name investors such as Alibaba Group Holding Ltd, Sequoia Capital and Hillhouse Capital - , said in an interview in Beijing that AR is a very new track that will replace mobile phones as a new mobile terminal in the future.
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