"The colonoscopy is the gold standard for colorectal cancer screening, and adequate bowel preparation is the foundation of a high-quality colonoscopy.

“结肠镜检查是结直肠癌癌症筛查的金标准，充分的肠道准备是高质量结肠镜检查的基础。

One is an allogeneic stem cell therapy used to treat complex perianal fistulas in Crohn's disease, and the other is an injection used to treat patients with short bowel syndrome who are dependent on parenteral support.

一种是异基因干细胞疗法，用于治疗克罗恩病的复杂肛周瘘，另一种是用于治疗依赖肠外支持的短肠综合征患者的注射。

Using Baheal's rich experience in omni-channel sales, multi-category synergy and digital marketing, two of Ipsen's products — a bowel preparation drug and a drug to treat geriatric cognitive disorders — will enter China's grassroots hospitals and retail channels, to better meet Chinese patients' needs.

Ipsen's product for bowel preparation is testified in efficiency and safety.

The omni-channel cooperation benefits Chinese patients with bowel diseases, letting them take the medicine in a more convenient way," said Wang Huahong, deputy director of the digestive branch of the Beijing Medical Doctor Association.

It has launched home screening products targeting bowel, cervical, gastric and lung cancers.

The therapies included the company's star product treating inflammatory bowel disease and an innovative therapy treating hereditary angioedema, a rare disease that can cause attacks of swelling in body parts and effective medical treatment is unavailable in China so far, Shan said.

Colorectal cancer, also known as bowel cancer and colon cancer, is one of the top five cancer killers in China.