We take great pride in their
heritage.
我们为自己的历史传统深感自豪。
Eric persistently asserted his right to a share in the
heritage.
埃里克始终声称他有分享那笔遗产的权利。
"Galaxy AI is built on our innovation heritage and deep understanding of how people use their phones.
“Galaxy AI建立在我们的创新传统和对人们如何使用手机的深刻理解之上。
Zhang Ping, an expert in stone powder color painting at Dunhuang Musuem, said of the importance of craftsmanship, "The inheritance of intangible cultural heritage accumulates day by day, expanding influence among the younger generations.
敦煌博物馆石粉彩绘专家张平在谈到工艺的重要性时说：“非物质文化遗产的传承与日俱增，在年轻一代中的影响力不断扩大。
"The collaboration with local intangible heritage is a trend gaining momentum among international coffee houses.
“与当地非物质遗产的合作是国际咖啡馆发展势头越来越大的趋势。
The company this year developed a program that celebrates China's cultural heritage assets across its 130 hotels in more than 20 provinces.
该公司今年制定了一项计划，在20多个省份的130家酒店庆祝中国的文化遗产资产。
The Lego Group hopes this will resonate with local consumers who take pride in their cultural heritage.
乐高集团希望这能引起当地消费者的共鸣，他们对自己的文化遗产感到自豪。
Besides globalizing products, certain companies have effectively exported their corporate culture and rich Chinese heritage.
除了全球化的产品，某些公司还有效地输出了他们的企业文化和丰富的中国传统。
The Group will further curate engaging content to showcase specific offerings and services, and position China as a unique and welcoming destination rich in history and cultural heritage.
该集团将进一步策划引人入胜的内容，展示特定的产品和服务，并将中国定位为一个独特而受欢迎的目的地，拥有丰富的历史和文化遗产。
The Forbidden City and Great Wall in Beijing, the Terracotta Warriors in Xi'an, Hangzhou's West Lake and the Shanghai skyline are all symbols of China's ancient heritage and modern achievements, making it an exciting destination for travelers.
北京的紫禁城和长城、西安的兵马俑、杭州的西湖和上海的天际线都是中国古代遗产和现代成就的象征，使其成为旅行者兴奋的目的地。
Renowned for its exceptional hand-knotted carpets, which have been carefully cultivated and innovatively adapted to meet the demand of today's consumers, Wucheng county in Shandong province now stands as a bastion of traditional craftsmanship and cultural heritage.
山东省武城县以其独特的手工打结地毯而闻名，这些地毯经过精心培育和创新，以满足当今消费者的需求，现已成为传统工艺和文化遗产的堡垒。
As a major representative of Shandong province's intangible cultural heritage,xa0Wucheng hand-knottedxa0carpets have a long history of traditional manufacturing skills.
作为山东省非物质文化遗产的主要代表，xa0武城手工打结地毯有着悠久的传统制作技艺历史。
Senj, dubbed "pearl of the North Adriatic", is known for its natural beauty and 3,000-year history as well as its rich cultural heritage, he said.
森吉被称为“北亚得里亚海的明珠”，以其自然美景和3000年的历史以及丰富的文化遗产而闻名，他说。
Famous for its mulberry production, the beautiful Qiantun village in Xiajin is located inside Xiajin County Yellow River Old Road Forest Park, an important global agricultural cultural heritage.
夏津美丽的前屯村以盛产桑树而闻名，坐落在全球重要农业文化遗产夏津县黄河故道森林公园内。
The hotel restaurant provides local breakfast, and guests can plan an energetic trip to Zhoucun Ancient Village to experience intangible cultural heritage, such as on-site baking of Zhoucun pancakes and viewing ancient promissory notes.
酒店餐厅提供当地早餐，客人可以计划一次充满活力的周村古村之旅，体验非物质文化遗产，如现场烘焙周村煎饼和观看古代本票。
Honoring the hotel's Chinese heritage and original design, the Mandarin Spa will be launching new brand partnerships and bespoke treatments by 111SKIN and Oskia.
为了尊重酒店的中国传统和原创设计，文华水疗中心将推出111SKIN和Oskia的新品牌合作伙伴关系和定制护理。
The exterior line and color design of the train is based on Quebrada de Humahuaca, a World Heritage site in Argentina, and the viewing window design provides great convenience for sightseeing tourists traveling by train.
列车的外部线条和颜色设计以阿根廷世界遗产Quebrada de Humahuca为蓝本，观景窗设计为乘坐火车旅行的观光游客提供了极大的便利。
By introducing an urban retreat concept encompassing culture, nature and future, Panlong Tiandi, Xintiandi's rural reinterpretation, integrates its cultural heritage with arts, leisure and entertainment facilities, offering a new lifestyle for residents in Shanghai and the Yangtze River Delta region.
通过引入包含文化、自然和未来的城市度假概念，新天地乡村的重新诠释——盘龙天地将其文化遗产与艺术、休闲和娱乐设施融为一体，为上海和长三角地区的居民提供了一种新的生活方式。
In addition, the hotel plans to introduce experience programs focusing on intangible cultural heritage, as well as Grand Tang Mall tours in which guests can dress up in Tang Dynasty-style clothing.
此外，酒店还计划推出以非物质文化遗产为重点的体验项目，以及大唐购物中心之旅，客人可以穿着唐代风格的服装。
"As an upscale international hotel brand designed for Chinese business elites and Chinese culture fans around the globe, Hualuxe embeds Chinese culture into every aspect of the guest's stay experience and strives to bring to life Chinese aesthetics and heritage.
“作为一个专为中国商界精英和全球中国文化爱好者设计的高档国际酒店品牌，华路舍将中国文化融入客人入住体验的方方面面，努力将中国美学和传统带到生活中。
The commerce department in Beijing has been providing financial support for the heritage protection and development of such brands for over 10 consecutive years.
北京市商务部门已连续10多年为这些品牌的遗产保护和发展提供资金支持。
AIA Financial Center, which will become the insurance company's first complex in the Chinese mainland combining office spaces, retailing, a theatre and a historical and cultural heritage, was officially launched in the North Bund in Northeast Shanghai's Hongkou district on Thursday.
友邦保险金融中心将于周四在上海东北部虹口区的北外滩正式启用，该中心将成为该保险公司在中国大陆的第一个集办公空间、零售、剧院和历史文化遗产于一体的综合体。
Migu, the digital content unit of China Mobile, is leveraging soccer to promote China's national intangible cultural heritage.
中国移动的数字内容部门咪咕正在利用足球来推广中国的国家级非物质文化遗产。
For instance, Migu also partnered with the National Cultural Heritage Administration to leverage 5G technologies to offer a full-scenario service experience of museums online and offline, and to help promote the inheritance of culture through new technologies and new applications.
例如，咪谷还与国家文化遗产局合作，利用5G技术提供博物馆在线和线下的全方位服务体验，并通过新技术和新应用促进文化传承。
Companies continue expansion plans despite challenges posed by pandemicGlobal coffee chain giant Starbucks recently opened its second intangible cultural heritage concept store in China in the Shenyuli area of Shanghai.
全球咖啡连锁巨头星巴克（Starbucks）日前在上海沈屿里地区开设了其在中国的第二家非物质文化遗产概念店，尽管面临着巨大挑战，但公司仍在继续扩张计划。
For example, Bulgari displayed its first High Jewelry Digital Collectibles, a latest watch linked with Web 3.0, Heritage Interactive 3D Hologram and the Bulgari Microverse for visitors to dive in.
例如，宝格丽展示了其首款高级珠宝数字藏品，这是一款与Web 3.0、Heritage Interactive 3D Hologram和宝格丽Microverse相连的最新手表，供游客参观。
The Beijing Starbucks Foundation on Wednesday announced its donation of 6.35 million yuan ($1 million) to YouChange China Social Entrepreneur Foundation to jointly launch the latest edition of its social impact project aimed at supporting ethnic minority rural women while enhancing the intangible cultural heritage in the country.
周三，北京星巴克基金会宣布向YouChange中国社会企业家基金会捐赠635万元人民币（100万美元），共同启动其最新版本的社会影响项目，旨在支持少数民族农村妇女，同时加强中国的非物质文化遗产。
The project plans to select 50 female leaders in intangible cultural heritage, and to support the cooperatives they lead in creating job opportunities for 1,250 women in three years.
该项目计划在非物质文化遗产领域选拔50名女性领导人，并支持她们领导的合作社在三年内为1250名妇女创造就业机会。
In addition, it will focus on empowering, incubating and promoting 15 teams of rural women entrepreneurs, to create more jobs and promote entrepreneurship that will enable the sustainable development of the industry while bringing intangible cultural heritage to more people.
此外，它还将重点增强、孵化和推广15支农村女企业家团队，创造更多的就业机会，促进创业，使该行业可持续发展，同时将非物质文化遗产带给更多的人。
This year, Yang was selected as a candidate for the foundation's project to empower intangible cultural heritage entrepreneurship and address the challenges faced by ethnic minority rural women, enabling them to live a good life without leaving their hometown.
今年，杨被选为该基金会项目的候选人，该项目旨在为非物质文化遗产创业赋能，并应对少数民族农村妇女面临的挑战，使她们能够不离开家乡就过上好日子。
"The project, a collaboration between the government, universities and Starbucks, seeks to recruit rural women with a talent for traditional handicraft, improve the design and promotion of intangible cultural heritage products, and cultivate leaders with high potential for building competitive products and brands.
“该项目由政府、大学和星巴克合作，旨在招募具有传统手工艺天赋的农村妇女，改进非物质文化遗产产品的设计和推广，并培养具有高潜力的领导者，打造有竞争力的产品和品牌。
The leading global coffeehouse chain has successfully incubated 10 intangible cultural heritage cooperatives since launching the Rural Women Accelerator Project in May 2020, providing training in management, sales, innovation and skills for more than 200 rural women.
自2020年5月启动农村妇女加速器项目以来，这家全球领先的咖啡连锁店已成功孵化了10个非物质文化遗产合作社，为200多名农村妇女提供管理、销售、创新和技能培训。
It boasts one of the finest collections of Buddhist art in the world and was listed as a UNESCO World Heritage site in 1987, according to information provided by Dunhuang Academy.
根据敦煌研究院提供的信息，它拥有世界上最好的佛教艺术收藏之一，并于1987年被联合国教科文组织列为世界遗产。
Mansvelt believes that as a brand with a 241-year heritage, Chaumet's uniqueness helps it stand out.
Mansvelt认为，作为一个拥有241年历史的品牌，Chaumet的独特性使其脱颖而出。
Leading Chinese tea company Xiao Guan Tea has continued to leverage its branding and innovative capacity through promoting its Chinese cultural heritage as part of its efforts to attract more younger consumers home and abroad.
作为吸引更多国内外年轻消费者的努力的一部分，中国领先的茶业公司小观茶继续通过推广其中国文化遗产来利用其品牌和创新能力。
The section is designed to connect Chinese children with their heritage and unleash their creativity, said the company.
该公司表示，该部分旨在将中国儿童与他们的传统联系起来，释放他们的创造力。
The plan will focus on five public welfare areas including information accessibility, emergency disaster relief, ecological protection, cultural heritage protection and technological assistance for the elderly, according to sources with the company.
据该公司消息人士透露，该计划将重点关注五个公益领域，包括信息无障碍、紧急救灾、生态保护、文化遗产保护和老年人技术援助。
Moreover, the materials used throughout will take their influence from the distillery's location, with stone walls built from boulders extracted from the ground during leveling and roof tiles assembled by a mixture of reclaimed and new tiles in the region, to infuse history and local heritage into the design.
此外，整个过程中使用的材料将受到酒厂所在地的影响，用平整过程中从地面提取的巨石建造石墙，并用该地区回收的瓷砖和新瓷砖的混合物组装屋顶瓷砖，将历史和当地遗产融入设计中。
The "Monkie Kid" land is designed to connect Chinese children with their heritage and unleash their creativity.
“和尚孩子”之地旨在将中国儿童与他们的传统联系起来，释放他们的创造力。
Leading coffee chain Starbucks joined a wax painting partner from Danzhai county, Southwest China's Guizhou province, to bring intangible cultural heritage to more young consumers in Beijing.
领先的咖啡连锁店星巴克加入了来自中国西南部贵州省丹寨县的蜡画合作伙伴，将非物质文化遗产带给北京更多的年轻消费者。
Starbucks China, the leading coffee chain, opened its first store with a heritage culture gallery in Beijing on Wednesday to further upgrade its in-store experience and bond closer with culture-conscious local young consumers.
周三，领先的咖啡连锁店星巴克中国在北京开设了首家设有传统文化画廊的门店，以进一步提升店内体验，并与注重文化的当地年轻消费者建立更紧密的联系。
"It's more than a coffeehouse, but also an art gallery that celebrates time-honored Chinese cultural heritage and pays tribute to the spirit of craftsmanship that's in the same vein as our partners' dedication to their coffee craft," said Leo Tsoi, CEO of Starbucks China.
星巴克中国首席执行官Leo Tsoi表示：“这不仅仅是一家咖啡馆，也是一家艺术画廊，它颂扬了中华悠久的文化遗产，并向我们的合作伙伴对咖啡工艺的奉献精神致敬。”。
The inspiration for the store came from Starbucks' project -- Rural Women Accelerator Social Impact initiative, where the coffeehouse has supported the setting up of 10 ethnic minority women's cooperatives across the country to produce and market their traditional heritage handicrafts.
这家咖啡店的灵感来自星巴克的项目——农村妇女加速器社会影响倡议，该咖啡馆支持在全国各地成立10个少数民族妇女合作社，生产和销售她们的传统手工艺品。
Nearly 2,000 urban residents in the country have experienced Chinese traditional cultural heritage as they visit Starbucks stores in places such as Beijing, Shanghai and Guangzhou.
中国近2000名城市居民在参观北京、上海和广州等地的星巴克门店时，体验了中国传统文化遗产。
"Leveraging the power of the Starbucks scale and brand, we have brought traditional wax printing closer to the current generation of young Chinese consumers, by revitalizing this precious heritage craft with an exquisite fusion of tradition and modernity," he said.
他说：“利用星巴克规模和品牌的力量，我们通过将传统与现代巧妙融合，振兴了这一珍贵的传统工艺，使传统蜡染更接近当代中国年轻消费者。”。
The store has offered our heritage craft with a broader platform, boosting our confidence to keep improving our craftsmanship.
该店为我们的传统工艺提供了一个更广阔的平台，增强了我们不断改进工艺的信心。
"The CEO said the company has plans to open more such heritage stores in the future, as they reimagine the Starbucks third place experience while paying homage to Chinese heritage.
这位首席执行官表示，该公司计划在未来开设更多这样的传统门店，在向中国传统致敬的同时，重新构想星巴克的第三名体验。
Founded in 1985, EVE LOM is one of the best performing skincare brands famed for its profound brand heritage and unique formulas that combine luxury with high-performance results.
EVE LOM成立于1985年，是性能最好的护肤品牌之一，以其深厚的品牌底蕴和独特的配方而闻名，这些配方将奢华与高性能相结合。
One who cannot reach the Great Wall can still be a hero, if they contribute their fair share online for the cultural heritage's protection and repair.
Tencent is aiming to raise awareness among young people of cultural heritage protection, said Ma Yao, senior manager with the Tencent Charity Foundation.
They not only "broke the ice" to trade with China, but also left people today with a rich heritage of China-UK friendship and exchanges.
Migu is now partnering with the National Cultural Heritage Administration to leverage 5G technologies to offer a full-scenario service experience of museums online and offline, and help promote the inheritance of culture through new technologies and new applications.
Driven by 5G technology, museums, as an important carrier of Chinese cultural heritage, are constantly breaking the boundaries of time and space, realizing online and offline integration, and real and virtual integration, Migu said.
The company has developed devices such as augmented-reality-enabled mirrors to help consumers better experience cultural heritage.
It has the Zhangjiajie Wulingyuan, a top-rated UNESCO World Heritage site and global geopark, in the north, and Phoenix Ancient Town in the middle.
By integrating fragmented intangible cultural heritage and handicraft resources in the county and helping them to connect with the market, the traditional culture in the area can be revitalized," he said.
The company in 2018 unveiled its new tag line: Soul of the City, to signal its commitment to be part of the transformation of cities through preserving cultural and historical heritage and yesteryear's structures while contributing to new sustainable development, said Huang.
- E-commerce giant Alibaba launched its first shopping festival designed to promote intangible cultural heritage on China's Cultural and Natural Heritage Day, which falls on the second Saturday of June.
Alibaba Group's vice president Zhao Ying said that innovation was the best way to pass on intangible cultural heritage, adding the group would keep contributing to ICH protection and development via digitalization and its platforms.
New urban developments have improved sustainability efforts while also preserving local culture and heritage.
Now our reach has been extended to mothers in the poverty-stricken countryside to help women to learn and carry on intangible cultural heritage and improve their household incomes while taking care of their families," said Julia Zhu, vice-president, social impact and government affairs of Starbucks China.
Meanwhile, nurturing leaders from local young mothers to bring ancient intangible cultural heritage out of the risk of being endangered is also on the agenda for the project.
Starbucks stores in first- and second-tier cities in China are expected to share works from women in those rural areas by developing customer experience activities with the themes of Chinese intangible cultural heritage.
I'm confident we'll seize the incredible opportunity Jingye have given us to build on 150 years of heritage, and further cement British Steel's reputation as a manufacturer of world-class steel.
"Walking into Aerotel Beijing, guests will notice murals of Beijing's architectural heritage in the reception.
UCB has a long heritage in immunology and now China has built an active pipeline of innovative portfolios reflecting UCB's global strengths," he said.
It's a reconnection with our heritage.
I would say that Chinese consumers want heritage and authenticity.
We are proud of our coverage here, so we aim to build on our strong history in China, to be able to address the mental and neurological issues of the Chinese people, building on that history and that heritage.
"My first duty to the brand is to take care of the heritage that has been handed to me by the family.
"Bellamy's is a leading Australian brand with a proud Tasmanian heritage and track record of supplying high quality organic products," Lu said.
The building was officially designated as a city heritage site in 1997, but has been left vacant for the past two decades, a cultural gem waiting to rediscover its glorious past.
Wang Fei, director of the IP department at the museum, said the popularity of the Palace Museum comes from younger generations' passion for traditional cultural and heritage.
"The upgraded lighting system helps demonstrate Shanghai's cultural heritage in a more vivid way, creating impressive night scenes in an energy efficient way," said Eric Rondolat, CEO of Signify.
"Last year, we announced a Cultural Heritage Management Agreement with the Waanyi people, which provides access to some known mineral resources that have the potential, if they're mined, to impact on sites of cultural significance.
We would like to revitalize the rich and longstanding historical and cultural heritage in China through niche travel products.
Trips to places with intangible cultural heritage can help young travelers to strengthen their confidence in the national culture," said Cheng Lu, chairman of the Association for Promotion of West China Research and Development.
Centuries-old heritage kept alive as old brewery premises transformedA Chinese property developer has ensured the beer will continue to flow at England's oldest continuous brewing site through a major development project in South West London.
"Greenland has always recognized the importance of Ram's brewing legacy and safeguarding its heritage has been crucial to our development plans, from our approach to the design of the new homes through to our commercial ambitions for the site,"xa0said Chris Daly, senior commercial manager of Greenland UK.
"Wandsworth has had a rich brewing heritage and we're excited to be able to continue this and secure the future of Sambrook's brewery,"xa0he said.
We want to keep that memory alive and have been working with the heritage architects who are currently restoring Big Ben to make sure the stables are as good as they can be and retain the original spirit.
"Lohrasb added: "China loves the UK heritage and culture and finds it easier to build relationships here.
"Shopping malls in areas with abundant historical heritage have seen impressive growth in luxury brands, but also face the challenge of having to upgrade their facilities and services frequently," she said.
"The palace-themed packaging is not just to be in line with a recent trend but, more importantly, an attempt to pass on China's significant cultural heritage to the younger generation during the Spring Festival holiday," said Qiao.
The tea gift packs, themed Good Fortune, are a joint work with one of the most renowned museums, a move showing that Xiao Guan Tea aims to integrate intangible cultural heritage into modern Chinese people's lives, Mei Jiang, general manager of marketing at Xiao Guan Tea, said.
However, analyst Zhu said despite the frenzy in promoting brands with Chinese traditional elements and other kinds of IP like cultural heritage elements, the challenge for such marketing of brands is to maintain the product's top quality, to meet the expectations raised by the new marketing strategy.
"While proud of the brand's traditional heritage, Dong said he has not ruled out the possibility of introducing cutting-edge technologies and modern management models to the company's sub-brands to make it more efficient and budget-friendly for younger consumers.
On the one hand, New World China Land Limited has sworn to not only preserve local cultural heritage in the form of old-world buildings and structures that showcase yesteryear architecture but also create sustainable development in cities on the Chinese mainland (so much so, in November, the property firm unveiled its new tagline: Soul of the City).
BASF will also benefit from the cultural heritage and the Zhanjiang city's commitment to sustainable development.
The gift tea package themed Good Fortune is a joint work with one of the most renowned museums, a move showing that Xiao Guan Tea aims to integrate intangible cultural heritage with modern Chinese people's lives, Mei Jiang, general manager of marketing center of Xiao Guan Tea, said.
Founded in 1980, the MOCA is dedicated to preserving and presenting the history, heritage, culture and diverse experiences of people of Chinese descent in the United States.
Often labeled as one of Britain's "heritage brands", Laura Ashley has recently contended with plunging profits amid adverse retail conditions in the UK.
Philanthropical endeavors have been carried out in a variety of forms, including the restoration and protection of ancient cultural heritage such as the Palace Museum in the form of games.
Often labeled as one of Britain's "heritage brands", Laura Ashley has recently contended with plunging profits amid adverse high-street conditions in the UK.
"We are excited to bring these premium international brands and products to Chinese consumers, who increasingly seek high-end products with outstanding quality and heritage in various niche and specialized sports segments," said ANTA Sports chairman and CEO Ding Shizhong.
With a nod to the hotel’s British heritage and its signature color, the group decorated the inside of the hotel with pink roses.
China has leveraged its long history and major cultural heritage, making it a deeply interesting country for international tourists.
"We need to preserve the tradition and heritage.
Market competition is heating up in China, but what I would like to point out is that Moncler has a unique heritage and positioning that cannot be compared with any other brand.
Heritage, quality, uniqueness and consistency define and characterize every Moncler product, a brand that withstands the tides of fashion, because real luxury today is having a high-quality product that lasts.
This is why, at Moncler, we have decided to start a new exciting and challenging chapter for our brand, still keeping our unique heritage and traditions alive, while having a clear vision of the future that lies ahead.
The hotel, inspired by the brand's European heritage and mid-century modern design with an honesty of materiality allows guests to immerse themselves in a unique sensory environment from the moment they arrive at Le Méridien Hub.