Mary replied to a lonely hearts ad.
Eric found a job through an ad in the paper.
Located in the southwest of Ninghai county, Qiantong ancient town's long history could date back to the Southern Song Dynasty (AD 1233) and is a prime example of ancient Confucian Culture.
The company enables its clients to analyze their big data to customize ads for various customers and monetize those ads with Moloco's machine-learning technology.
Online advertising is expected to grow at 35 percent year-on-year, thanks to the fast growth momentum of performance-based ads, he added.
Amazon Ads: Active Chinese advertiser accounts soar 13-fold compared to 2017As an increasing number of Chinese enterprises expand their presence in overseas markets to seek new growth drivers, advertising has become an important driving force in helping going-global enterprises achieve revenue growth and build their brands, said US tech company Amazon.
As of June 2023, the number of active Chinese advertiser accounts on Amazon was more than 13 times compared with early 2017, according to Amazon Ads.
These brand owners are also active advertisers with a strong sense of brand-building, making full use of the multiple advertising products provided by Amazon Ads to improve brand awareness and boost product sales.
As of June 30, the number of active Chinese advertiser accounts on at least one video ad format surged more than 30 percent year-on-year.
Amazon Ads continuously offers high-quality content and creative services for Chinese companies going abroad, and helps Chinese brands reach overseas consumers via various video streaming and media platforms, such as Prime Video, Twitch and Freevee, said Yang Tong, director of account management for Amazon Ads Asia-Pacific.
Since entering China in 2017, Amazon Ads has built a local team and keeps strengthening its local services to address the needs of cross-border sellers and brands in China.
Liu Kun, founder and CEO of Homerunpet, said the company's pet dryers have gained popularity in Japan, and Amazon Ads has helped the company distribute creative video advertisements through multiple channels.
The way to achieve steady growth in an overseas business expansion is to deep dive into local cultures, and understand local needs and preferences to develop marketing strategies, Amazon Ads said.
Notably, in the second quarter, revenue from Tencent’s online advertisement saw robust growth with a 34 percent year-on-year rise to 25 billion yuan, and it claimed that ads spent on its short-video platform grew at a “double-digit year-on-year rate from every major advertiser category, except transportation”.
"PubMatic, a sell-side advertising platform that runs real-time automatic advertising transactions, allows app developers and publishers to sell ad inventory to advertisers across media, including connected TV and mobile apps.
French pharmaceutical company Sanofi announced on Tuesday that Dupixent, the world's first targeted biological agent for atopic dermatitis (AD) treatment, has been approved by China's National Medical Products Administration to treat moderate to severe AD in infants and children aged between six months old and five years old.
It means that the innovative injection has become so far the first and only targeted biological agent approved for the treatment of moderate to severe AD covering all age groups from infancy to adulthood.
AD is a common immunoinflammatory disease that seriously affects the health and quality of life of millions of sufferers in the country.
Over the past decade, the prevalence of AD in China has been rising, and the incidence rate is higher among the younger group.
The prevalence of AD in children aged between 1 and 7 years old is nearly 13 percent, and its prevalence in infants under 1 year old is more than 30 percent, according to experts.
Ma Lin, director of the dermatology department of Beijing Children's Hospital Affiliated with Capital Medical University, said that AD may affect the young sufferers’ growth and development, sleep and cognitive function, which poses a serious disease burden to the child sufferers and their parents.
The new ChatGPT app will be free to use, free from ads, and will allow for voice input, but will initially be limited to US users at launch, the announcement said.
Hesai, which is backed by strategic investors Baidu Inc, Xiaomi Corp, Qiming Venture Partners and German engineering conglomerate Robert Bosch GmbH, sold 10 million ADS — traded under the symbol HSAI — for $19 each.
由战略投资者百度（Baidu Inc）、小米（Xiaomi Corp）、启明创业投资有限公司（Qiming Venture Partners）和德国工程集团罗伯特·博世（Robert Bosch GmbH）支持的禾赛（Hesai）以每股19美元的价格出售了1000万股美国存托股（ADS），以HSAI的名义交易。
Microsoft, however — which is considered to be less of a direct competitor to TikTok — has not witnessed such a notable drop in ad revenue, it said.
GroupM predicts global ad revenue growth will reach 6.5 percent this year, compared with its June forecast of 8.4 percent, given the downward worldwide economic pressure.
The company also expects the ad industry to grow 5.9 percent in 2023.
China's advertising sector is dominated by the internet, the report said, estimating that more policies aimed at boosting the economy are expected going forward and ad revenue growth in China will stand at 6.3 percent next year.
Online video ads are expected to generate over $331 billion in 2027, 37 percent of which will belong to just one company — TikTok — data from market consultancy Omdia showed.
Ad revenue from TikTok is expected to exceed Facebook's parent company Meta and video streaming platform YouTube's combined video ad revenues by 2027, according to Omdia.
A pullback in advertising spending cramped YouTube's revenue in the third quarter, with Google's video platform notching $7.07 billion in ad sales, a decline of 1.9 percent from a year earlier, representing its first year-on-year drop in at least two years.
Nevertheless, ad revenue is likely to grow by almost 7 percent this year to $795 billion, said global media investment and intelligence company Magna.
Magna said global social media ad revenue will likely grow by just 4 percent to $149 billion in 2022 amid multiple headwinds, such as peaking reach and usage alongside brand safety concerns, a far cry from the growth rates of 20 percent to 35 percent observed in the previous two years.
TikTok is the only social media owner to post advertising growth, while incumbent social networks are suffering flat or declining ad sales, especially in Europe and North America.
Meanwhile, Magna expects social media ads to re-accelerate and increase by 7 percent in 2023.
China is the world's second-largest ad market, accounting for 15 percent of global advertising revenue, and ad revenue from China is expected to rise 7 percent on a yearly basis to $128 billion in 2023, Magna said.
"We have found that 70 percent consumers tend to learn about the feature, quality and brand stories of products via video format," said Verona Huang, head of Brand Marketing, Amazon Ads China, while calling for efforts to speed up localization push and produce advertisements that cater to the tastes of local consumers.
The launch of this inhibitor marks a globally synchronized R&D and regulatory application process and Pfizer's second breakthrough in Atopic dermatitis (AD) treatment.
By further enriching the AD portfolio, Pfizer is set to meet the full range of treatment needs for AD patients with mild, moderate and severe atopic dermatitis.
Professor Wang Hua, director of the department of dermatology at Children's Hospital Affiliated with Chongqing Medical University, said that despite much progress in AD treatment in recent years, the lack of patient awareness about the disease often causes illness relapses and delays, while the lack of standardized treatment is increasing the burden of the disease.
The launch of this product can fulfill the urgent needs in rapid itch relief and help more moderate-to-severe AD patients alleviate suffering and return to normal work and life, said Wang.
Chinese advertising platforms Bigo Ads, Transsion and Simeji, for instance, have grown rapidly, occupying the top three spots on the global Android growth index, according to the AppsFlyer report.
As of March 18, the company has purchased 56.2 million American depositary shares (ADS) under the previously announced buyback program for $9.2 billion.
Alibaba's ADS price dropped 56 percent in the past year amid an economic slowdown during the coronavirus pandemic, according to stock analysts.
Ad revenue for the entire year expanded 1.45 times to 4.52 billion yuan.
ByteDance, which operates viral short video platform Douyin, also saw squeezed online ad margins, according to reports by several Chinese media outlets including 36kr and LatePost, citing company insiders.
Felix Liu, an analyst at UBS Securities, predicted that e-commerce platforms and other online businesses would find it hard to advance substantially in online ad revenue, given that no recovery in customer spending is expected on the immediate horizon.
With tech companies－both the established and high-flying newcomers－reporting waning ad growth, brand executives are trying to allocate their marketing budgets in a smarter way.
In its latest endeavor, Lululemon is unveiling what it claims to be the largest, fully integrated global ad campaign titled "Feel".
The company said on World AD Day on Tuesday that the drug, which was approved in China on Sept 9, aimed to help young patients relieve physical and psychological burdens.
A report published last year by the China Association of Health Promotion and Education and Sanofi China showed that more than half of AD patients were below 20 when they were first diagnosed.
Epidemiological investigation results showed that the incidence of AD rose from around 3 percent in 2004 to nearly 13 percent in 2014.
Jerry Liu, the vice-president of global marketing for Hisense, said the company gained the most core resources in block ads and score pop-ups in terms of rights activation.
The Beijing-based company raised $4.4 billion from its IPO of about 317 million ADS, or about 10 percent more than originally planned, according to an updated filing.
With its offer of 82.5 million American depositary shares (ADS), the company sought to raise nearly $1.6 billion from one of this year's largest IPOs in the United States by a Chinese firm.
One ADS equals 20 ordinary shares.
Soon after the fake ads were exposed, the administration investigated Qihoo 360, a Chinese cyber security company, and headquarters of the search engine, and found that the enterprise did not review content uploaded by the agent responsible for the ads, the report said.
Baidu said it has been investing in AI since 2010 to improve search and ad monetization and has used its core AI technology engine Baidu Brain to develop new AI businesses.
Baidu said it has been investing in AI since 2010 to improve search and ad monetization, and has used its core AI technology engine Baidu Brain to develop new AI businesses.
"We will further strengthen the oversight of the advertising agencies and review of ad content to take on our (social) responsibility," the company said in the announcement.
"At present, the customer acquisition channels among online education institutions overlap a lot and their ads are placed in the same place, so the effect of advertising is relatively poor," Zhai said.
"For brands looking to diversify ad placements away from display ads－knowing fully well that branded content is 22 times more engaging than display ads－Bilibili offers an opportunity. "
The deal is the company's big foray into the heated market of video streaming and aims to diversify its revenue source, the bulk of which comes from ad sales on its core search engine platform.
As the country's economy continues to bounce back from the COVID-19 slump, ad spending by businesses have also picked up.
For example, there will be a cooperation memorandum signing regarding the ecosystem for atopic dermatitis (AD), a common immunoinflammatory disease that seriously affects the health and living quality of millions of sufferers in the country.
A product from the company, the world's first targeted biological agent to treat moderate to severe AD in adults that made its China debut during CIIE last year, will be highlighted for a second time this year.
The injection, which has been approved by the United States Food and Drug Administration to treat moderate to severe AD among teenagers between 12 and 17 and minors between 6 and 11 in November last year and May respectively, will make its Asia debut with the indication for individuals in these age brackets.
Regarding AD, experts said that it is not only a health problem on skin but also triggers difficulty in sleep and the confidence to go to school and work and interact with society.
A report released in August by the China Association of Health Promotion and Education and Sanofi, which surveyed more than 1,300 moderate to severe AD patients in the country, showed that more than 60 percent of them suffered from unbearable itching, and over half of them suffered from interruption in sleep owing to itching almost every night.
If the deal is approved, Walmart could access TikTok's hundreds of millions of users in the US, who are potentially consumers of Walmart products or a lucrative audience for online ads.
The app could be especially helpful in growing and promoting Walmart's high-margin third-party marketplace and generate more ad revenue for the company, he said.
Each ADS represents three class A ordinary shares of the company.
The company said in an earlier statement that it would price shares in the range of $15 to $17 per ADS.
The company announced the pricing of its initial public offering of 20 million American depositary shares (ADSs), each representing four of its ordinary shares, at $16 per ADS for total gross proceeds of $320 million.
Each ADS represents four of its ordinary shares.
"Yoshiaki attributed the tie-up with Tencent to the latter's "holistic cycle of customer engagement", which means not just the e-shop but other functions like a status-sharing function Moments, public accounts where brands push their content to subscribers, as well as customized ads pinpointing certain customer groups.
To keep up the momentum, weeklong ads on Sina Weibo followed, with slogans like "when the naughty boy of fashion meets Bosideng".
In a wanted ad posted on Tesla's official WeChat account on Sept 2, the company said it has opened eight job vacancies in China, which are all technical positions.
A report by The Washington Post said Google is expected to yield more than $48 billionxa0in digital ad revenue on the US market this year, capturing 75 percent of all spending on US search advertising.
Ad fraud remains one of the biggest challenges for mobile marketers in China.
"Potential pricing pressure from expanding in-feed ad industry supply and cleanup of low-quality SME customers may continue to weigh on 2019 advertising growth," Chan said.
As a sports-related unit of Chinese conglomerate Dalian Wanda Group, Wanda Sports Group Co started trading Friday with initial public offering (IPO) of some 23.8 million American depository shares (ADSs) priced at eight U. S. dollars per ADS on the Nasdaq Global Market under the ticker symbol of "WSG.
The company, trading under the ticker symbol of "DOYU," priced its initial public offering of 67,387,110 American depositary shares (ADSs) at $11.50 per ADS for a total offering size of approximately $775 million, assuming the underwriters their over-allotment option.
Facebook is unveiling plans to create a new digital currency similar to Bitcoin for global use, one that could drive more e-commerce on its services and boost ads on its platforms.
The ADS, which are trading on Nasdaq under the symbol "LK," closed at $20.38 after rising as high as $25.96 earlier in the day.
Excluding items, the company earned 2.77 yuan per American depositary share, falling short of estimates of 2.89 yuan per ADS.
"Our experience shows that people prefer ads that are personalized to their needs and interests," Google Engineering Vice President Prabhakar Raghavan said at the annual developer conference Google I/O held at the company's headquarters in Mountain View, Northern California, which is expected to draw more than 7,000 participants.
Google will limit advertisers from undue tracking of users' browsing activities online and require ads to offer transparency, choice and control, he said.
Google said it is committing to a new level of ads transparency with a new open-source browser extension, which will display for users information about different intermediaries involved in targeting a given Google ad, such as those between the advertiser and publisher.
The company, trading under the ticker symbol of "YJ," announced its IPO of 11 million American depositary shares (ADSs), at a price to the public of $11 per ADS, for a total offering of approximately $121 million.
Each ADS represents 10 Class A ordinary shares of the company.
To fulfill its objectives, the BFIC also promotes the organization of numerous high-profile initiatives, alongside official state visits and meetings, on ad hoc topics of bilateral interest, such as the SME Forum in May 2017 on the occasion of the visit of Italian Prime Minister Paolo Gentiloni to China's BRI summit.
Shares of the company, which have surged almost 40 percent this year, were up nearly 5 percent in extended trading after it said ad sales jumped 26 percent to $14.91 billion in the first quarter, beating analysts' average estimate of $14.77 billion.
Each ADS represents 10 Class A ordinary shares of the company, said the filing.
These estimates are based upon an assumed initial public offering price of $12 per ADS, which is the midpoint of the price range.
"The ad in question is insensitive and does not reflect our brand values regarding diversity and inclusion.
We have asked our franchisee in New Zealand to remove the ad immediately," Burger King said in an emailed statement.
The commercial, uploaded to the chain's New Zealand social media page, featured actors struggling to eat burgers with large red chopsticks to promote a Vietnamese-flavored product, but social media users said the ad was culturally insensitive and played to stereotypes.
In a similar episode last year, Italian fashion brand Dolce & Gabbana ran an ad in China depicting a Chinese model unsuccessfully trying to eat large portions of Italian food with a pair of chopsticks.
The ad, coupled with a slow apology, sparked outrage among Chinese consumers, and forced the brand to cancel a show in Shanghai.
Each ADS represents one Class Z ordinary share of the company.
An ADS is a US dollar-denominated equity share of a foreign-based company for purchase on a US stock exchange.
Morgan Stanley & Co LLC, Credit Suisse Securities (USA) LLC and J. P. Morgan Securities LLC acted as the joint book-running managers for the ADS offering for Bilibili.